MRII Announces New President

Marjette Stark Elected President of Market Research Institute International (MRII)

The Board of Directors of the Market Research Institute International (MRII) has announced that Marjette Stark will serve as President of the organization for 2022. Ms. Stark has served on the MRII Board of Directors since 2015. She has had a distinguished career in market research, including founding consultancy Stark Solutions in 2010 and holding senior positions with companies such as AOL, M/A/R/C Research, and Phoenix Marketing International.

According to Ms. Stark: “MRII continues to offer the industry’s premier online training in market research, and the recent updates to its courses provide an even more robust education which students can access at their convenience. I am honored to serve the MRII and look forward to supporting the Board’s efforts to offer this knowledge platform to those interested in advancing their careers through a deeper understanding of the market research and insights profession.”

Ms. Stark succeeds Stephanie C. Harris, who will stay on the Board of Directors and move to the role of Immediate Past President. The Board also announced that Dr. Paul Hunter will succeed Ms. Stark as President of MRII in 2023. Dr. Hunter is a Professor at Miami University (of Ohio) and a Principal of Oxford Analytics, with particular expertise in fast-growing fields such as secondary research and emerging research technologies. Shelly Ray, Vice President at MMR Research Associates, will continue as Treasurer of MRII.

The Board also announced the addition of eight new Board members for 2022: Charlie Farr, Chick-fil-A; Jenn Perry, Chadwick Martin Bailey; Larni Paras, Edelman Data and Intelligence; Mario Carasco, Think Now; Rahul Jain, Microsoft; Scott Beck, Xavier University, Wendy Rosen, Cox Communications; and Dan Fleetwood, QuestionPro.

According to Dr. Stephen Kraus, Executive Director of MRII: “We are proud of the continuity among our senior leadership team, who continue to be willing to serve in a volunteer capacity, and allow the organization to benefit from their experience. At the same time, we are excited to bring in new members who reflect the diversity of our profession in terms of experience, expertise, and background. Our Board reflects the best of both worlds. We had a great year in 2021 and are excited to continue enhancing our profession in the year to come.”

About MRII

A nonprofit organization founded in 1996 by a consortium of industry leaders, MRII offers the industry’s premier online market research courses designed to teach the fundamental skills needed to conduct robust and insightful market research. Authored and continually updated by industry subject matter experts, the courses are supported by and meet the certification requirements of industry associations’ worldwide. Through unique cooperation with the University of Georgia, MRII offers the Principles of Market Research and thirteen Principles Express courses. More than 9,000 practitioners from 107 countries have taken a certificate course. For more information, go to: http://www.mrii.org.

About the University of Georgia Center for Continuing Education & Hotel

As a unit of the University of Georgia’s Office of the Vice President for Public Service and Outreach, the Georgia Center provides innovative lifelong learning opportunities through its continuing education programs. Event staff service meetings and conferences whether they are in-person, online, or a mix of both using state-of-the-art technology and online engagement tools. For in-person events, the center is located on the university’s campus and includes a full-service hotel with 200 rooms and suites, restaurants, banquet areas, conference rooms, auditoriums, a fitness center, and a computer lab—all under one roof. For more information, please visit: http://www.georgiacenter.uga.edu.

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For more information contact:
Stephen Kraus, Ph.D., Executive Director of MRII, at steve@mrii.org
Pam Bracken, University of Georgia, pam.bracken@georgiacenter.uga.edu

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