We announced today that Full Circle Research has become the official sponsor of the MRII Diversity Award. Open to US residents who come from under-represented groups and want to enhance their market research insights skills, the award covers the cost for a Principles Expresscourse, presented by MRII and University of Georgia.
“From the moment the Full Circle team expressed interest in supporting our effort, we knew the industry would benefit,” said Ed Keller, MRII Executive Director. “Thanks to their collaboration, we’re able to reach more candidates today, with plans to expand the program together in the future.”
Full Circle, an industry-leading panel provider, is an avid proponent of DEI within its walls and beyond. “We’ve long sought diverse voices for our table, and our company is stronger for it,” said Adam Weinstein, Full Circle Co-CEO. “MRII is leading the industry in making this possible for every MRX organization, and we couldn’t be more thrilled they’ve chosen to partner with us on this important work.”
The Diversity Award is awarded twice a year. Currently, MRII and Full Circle are using their collective resources on marketing and PR to increase awareness of the initiative and number of applicants. Ultimately, they hope to offer more awards per season, thereby measurably impacting the industry’s pool of high-quality insights professionals.
As a volunteer-driven nonprofit institute dedicated to educating market researchers and insights experts, MRII believes in providing equal access to educational opportunities. MRII also supports efforts to combat racism, discrimination, inequality, and injustice, which is what led to the launching of the MRII Diversity Award in 2022. The latest recipient will be announced early Q3. Read about a recent recipient, Ava Wells-Quantrell, here.
