ANN ARBOR, MI, January 10, 2017 — The Board of the Market Research Institute International (MRII) has elected Jon Last, Founder and President of Sports and Leisure Research Group, as Board President for 2017. He succeeds Lisa Courtade, Merck’s Executive Director, Global Customer and Brand Insights, who now becomes Immediate Past President.
The Board also elected Jeffrey Henning, CEO of Researchscape, as President-Elect and Michael Mermelstein, Executive Vice President of Nichols Research, as Treasurer.
“MRII has always set the standard for the training and education of market research professionals,” said Last. “Now, more than ever, insights and understanding are tantamount to the success of today’s enterprises. I’m honored for the opportunity to help lead MRII’s efforts to assure that those engaged in this critical function are well equipped for the challenge.”
The MRII Board also elected three new members: Naomi Grewal (Facebook), Jonathan Lepisto (dunnhumby), and Bill MacElroy (Socratic Technologies). They replace retiring Board members Chuck Dobson (ADM), Roger Green (RG+A), and Cathy Scott (Kimberly-Clark). Dobson, who previously served as President and Ex Officio Subject Matter Expert, was elected Board Member Emeritus. Wayne McCullough (Human College of Medicine at Michigan State University), also a Past President, was elected Ex Officio Subject Matter Expert.
The full MRII Board can be viewed on the About Us page.
A nonprofit organization founded in 1996 by a consortium of industry leaders, MRII offers the industry’s premier online market research courses designed to teach the fundamental skills needed to conduct robust and insightful market research. Authored and continually updated by industry subject matter experts, the courses are supported by and meet the certification requirements of industry associations worldwide. Through a unique partnership with the University of Georgia, MRII offers the The Principles of Market Research, The Principles of Mobile Market Research and The Principles of Pharmaceutical Market Research .
Over 8000 practitioners from 104 countries have taken one of our courses.
About the University of Georgia Center for Continuing Education
The University of Georgia Center for Continuing Education is a unit of the University of Georgia’s Office of the Vice President for Public Service and Outreach. The Center provides innovation lifelong learning opportunities through its continuing education programs. On UG’s campus, the Georgia Center includes a full-service hotel with 200 rooms and suites, restaurants, banquet areas, conference rooms, auditoriums, a fitness center and a computer lab – all under one roof. For more information, go to: www.georgiacenter.uga.edu.