Join us as Pavi Gupta, former VP of Insights & Analytics at Chobani, shares his extensive experience in the insights industry with host Stan Sthanunathan, CEO of i-Genie.AI. In this episode, they delve into the evolving role of insights in business, the importance of balancing technological innovation with domain expertise, and the critical difference between collaboration and consensus. Pavi also discusses the importance of curiosity, continuous learning, and the potential and pitfalls of AI in the market research field. Tune in to gain valuable perspectives on driving business impact through insightful leadership.

Empowering consumer centricity across all levels is critical in today’s rapidly evolving business environment. Join Kalindi Mehta, Global VP, Head of Insights, The Estée Lauder Companies, as she sits down with host Jon Last, President of the Sports and Leisure Research Group, to discuss strategies for embedding consumer insights into decision-making processes. This episode dives deep into the significance of democratizing consumer-centric decisions, leveraging AI and technology, and fostering a culture of shared ownership within organizations. Learn how to navigate the complexities of influencing decisions without formal authority and ensuring insights translate to tangible business results.

Join us in this episode of Insights and Innovators as James Cummings, SVP, Global Head of Consumer & Business Intelligence at Kenvue, delves into the evolving role of AI in market research. Cummings discusses the critical transformation needed for insights functions to remain pivotal in business decisions and highlights the importance of balancing data with human empathy. Dissecting the notion that AI can sometimes be misleading, he advocates for human-centric decision-making to maintain a competitive edge. Gain invaluable perspectives on navigating the changing landscape of consumer insights, the influence of AI, and the importance of human touch in analytics.

When insights partnerships fall short, what can be done? Join Nick Graham, Founder of Vertemis and former global insights leader at Mondelez and PepsiCo, as he discusses the challenges and solutions in the world of market research and insights partnerships. In this episode of MRII’s Insights and Innovators podcast, Nick reveals where the disconnect happens between agencies and clients, shares real-life examples, and offers a strategic approach to evolving the industry. Learn what both sides need to do differently to drive impactful business growth and how to better leverage technology in research.